STORY-TRÅD·industri

Fruit and Vegetables: Inside European Supermarket Sourcing — Interview with Former Carrefour Buyer Jean Cartel

How Supermarkets Source Fresh Produce: Inside the Fruit and Vegetable Buying Market Fresh produce remains one of the most demanding categories in European supermarket retail. Unlike many packaged grocery products, fruit and vegetables are highly dependent on seasonality, weather, availability, transport, shelf life and quality. For supermarket buyers, sourcing is...