STORY-TRÅD·industri

Kylian Mbappé Leaves Nike and Joins On to Launch Brand's Football Division

SummarySwiss sportswear brand On has officially announced its entry into football alongside star forward Kylian MbappéArsenal legend Thierry Henry has been named Director of Football after working with On on the category launch since 2025On will apply its proprietary LightSpray manufacturing technology to develop elite football footwear and apparelOn has officially announced its expansion into football alongside world champion Kylian Mbappé, marking the Swiss sportswear brand's debut in the sport. Under the leadership of Arsenal legend Thierry Henry, who steps in as Director of Football after working behind the scenes since late 2025, the brand aims to combine elite athlete insight with Swiss engineering.The partnership positions Mbappé as he departs Nike, as both a core athlete partner and a global ambassador for movement and performance at On. Working directly with On's product development teams in Zurich, Mbappé will test and refine future football footwear and apparel built around On's proprietary LightSpray™ spray-on textile technology.Reflecting on the partnership, Mbappé stated, “From the beginning, what drew me to On was the opportunity to build something entirely new together that will help shape tomorrow’s game. I want to bring my experience and perspective into what we create, push what’s possible through innovation, and always stay true to the joy of football. We have a shared dream, and this is only the beginning.”Henry will oversee strategic growth, athlete relationships, and product direction for the division. FC Barcelona player Sydney Schertenleib also joins the roster to help shape products designed for the women's game, with the launch campaign captured by photographer Juergen Teller at On Labs in Zurich.Click here to view full gallery at Hypebeast